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May 30, 05

Reader Services

Local Web sites keep job seekers posted

Employers looking for workers in Rockland, Putnam or Dutchess counties have a new tool on the Internet, Web sites specializing in job openings in those counties.

A job seeker who wants to stay in Rockland County can now go to RocklandCountyJobs.com to search for openings in that county. Similar Web sites have now been set up for Putnam and Dutchess counties by AllCountyJobs.com. The new sites went on the Internet in the past few weeks.

For the rest of the year, the company, based in Trumbull, Conn., will offer 60 days of advertising on the new sites for $49. AllCountyJobs.com has run a similar Web site in Westchester County, WestchesterCountyJobs.com, since early last year, and in Fairfield County, Conn., for even longer. The cost to advertise on either site remains at $99 for 60 days.

Since the new county-specific Web sites also post some jobs from neighboring counties, even companies hiring people for jobs in Westchester County have a new recruiting tool.

The Westchester site gets 10,000 to 15,000 visits per month, with many job seekers visiting about once a week, said Chris Russell, owner of the company. A recent check of the Westchester site showed 79 help-wanted ads posted in the previous 30 days, and a total 155 jobs posted. Russell said he sometimes gets as many as 30 new job postings a week at the Westchester site.

His Fairfield County job site, FairfieldCountyJobs.com, is the biggest of his eight regional sites, with about 40,000 unique visits per month and close to 100 new help-wanted ads posted per week, he said. Russell started his company six years ago with the Fairfield County site.

Russell operates other county job-search Web sites across Connecticut and, as of earlier this year, in western Massachusetts as well. Some companies will advertise in a number of the sites in order to get applicants for openings in various company offices, he said.

People's Bank, for instance, originally bought some ads on the Fairfield County Web site and soon was advertising throughout Connecticut. Recently, the company started advertising on his Westchester Web site, he noted.

Westchester County companies with offices in surrounding suburban counties can now target their job-search advertising with three new Web sites for job seekers.

AllCountyJobs.com, which operates Web sites for people looking for jobs in particular counties, recently expanded its reach into Massachusetts as well, with WesternMassWorks.com, started earlier this year.

The company also operates Web sites for administrative jobs, for Internet and World Wide Web jobs and for medical support jobs located anywhere in the United States or Canada.

Russell said his sites are less expensive than local newspaper classified ads or such large Web sites as Monster.com and CareerBuilder.com. His sites are also easier to navigate than any of the large job-search sites. The U.S. Labor Department operates a free Web site for help-wanted advertising, called "America's Job Bank" (www.ajb.dni.us ).

"A lot of companies don't take advantage of that (Web site)," he said. "We advertise ours as opposed to America's Job Bank, which doesn't really advertise except in career centers that some states have."

Russell said his advertising is generally done through Google and Yahoo Web pages.


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